The pregnancy and childcare app "ninaru" series and FELISSIMO Mama have collaborated to create the second 2-way mother's backpack that can also be carried as a tote bag. A survey was conducted on mother's backpacks for mom users of "ninaru baby". The mother's backpack, which is packed with ease of use and functions, has sold over 10,000 units (as of February 2023) and is being used by many people. We took a survey of those who use the first collaboration mother's backpack, and renewed it by further enhancing the size and functions.
■ Point No. 1 that moms emphasize: Being light
In a questionnaire, when mothers were asked about the functions they valued in backpacks, the top one was "light". It has a lot of Pocket and is fully functional, and has a weight of about 650g that is easy to hold.
■ Point No. 2 that moms focus on: Holds a lot of luggage
You can put your child's clothes, diapers, mugs, toys, and even your own things in it, so mom's luggage is always plenty. We have increased the size and capacity of the first mother's rucksack based on feedback that it would be nice if it was a little larger.
■ Point No. 3 that moms emphasize: There are many Pocket
We have enhanced Pocket both inside and outside. Especially the point is the bottom Pocket. I made it possible to separate dirty diapers and garbage. The bottom opens around to make it easy to put things in and take them out. In addition, the inside has Pocket for a mug and a mesh Pocket that makes it easy to see the contents.
■ Point No. 4 that moms focus on: You can open the zipper with one hand
It is convenient to put your wallet and keys in Pocket on the left side of the back. The zipper is at a height that makes it easy to take out the contents even when carrying a backpack. In addition, the zipper on the right side of the back is connected to the inside of the backpack, so you can conveniently put in and take out the contents without opening the top zipper.
■ Point No. 5 that moms emphasize: Water-repellent fabric
The outer fabric has a glossy and elegant feel, and the fabric is water repellent so you can rest assured even when it rains. The color of the zipper parts used has been changed from the first gold color to silver color, creating an atmosphere that is easy for dads to hold. In addition, it is multi-functional and easy to use for mothers, such as a shoulder that can be put down while carrying a baby carrier, a mesh material on the back and the back of the shoulder to prevent stuffiness, and a zipper Pocket on the front with a reel key. is full.